Big data is being generated by everything around us at all times. Every digital process and social media exchange produces it. Systems, sensors and mobile devices transmit it. Big data is arriving from multiple sources at an alarming velocity, volume and variety. To extract meaningful value from big data, companies need optimal processing power, analytics capabilities and skills.
Big data is changing the way people within organizations work together. It is creating a culture in which business and IT leaders must join forces to realize value from all data.
Big data can enable all employees to make better decisions—deepening customer engagement, optimizing operations, preventing threats and fraud, and capitalizing on new sources of revenue. Making Big Data available requires a fundamentally new approach to architecture, tools and practices in order to provide:
- Competitive Advantage
- emerging as resource for ca
- Decision Making
- empowering everyone to make decisions
- Value of Data
- as data grows current systems can’t keep pace